Marketing Week: Ad diversity, sales and marketing communications, subscriptions: 5 interesting stats to start your week Ad diversity, sales and marketing communications, subscriptions: 5 interesting stats to start your week B2B Marketing Magazine: 4 reasons why you need to get diversity on the workplace agenda now (and how to do it) B2B Marketing Magazine: Creating a Truly Inclusive Business: Celebrating Diversity in B2B Marketing Over two in five (41%) companies say ineffective communication between sales and marketing is their biggest obstacle to alignment, according to research from B2B prospecting agency Sopro. Firms are 67 ... Ethnic representation among marketers dropped last year, reversing a yearslong trend that saw diversity on an upward trajectory, the latest annual report from the Association of National Advertisers ...
Joe Pulizzi considers himself the poster boy for content marketing. Founder of the Content Marketing Institute, Joe evangelizes content marketing around the world through keynotes, articles, tweets ... The last year has seen a flurry of statements and initiatives from healthcare organizations newly conscious of the industry’s poor track record on diversity, equity and inclusion. A new study ...