Trade Promotion Management System - Market Update

COSTA MESA, Calif.--(BUSINESS WIRE)--SYSPRO, a global, independent developer of enterprise resource planning (ERP) software, announced today that the SYSPRO Trade Promotion and Deductions Management ... TPM systems lack advanced analytics and optimization capabilities which are crucial for profitably optimizing spend and measuring trade promotion performance This results in inefficient and ... insideHPC: How AI and Big Data Can Help Consumer Goods Companies Run Profitable Trade Promotions?

How AI and Big Data Can Help Consumer Goods Companies Run Profitable Trade Promotions?